Liquid Wood is the new elegant eyewear collection designed by Gucci made of a bio-based and eco-friendly material. A great alternative to plastic, liquid wood is originally made from wood fiber from sustainably managed forests, lignin derived from the paper manufacturing process and natural wax. The collection is characterized by a square upsweep silhouette with mineral glass lenses and comes in three wood effect shades of grey, pokies online burgundy and brown.
As part of a worldwide eco-friendly program designed to progressively reduce the company’s impact on the environment, Gucci sunglasses feature 100% recyclable packaging with FSC (Forest Stewardship Council) Certified paper, while the unique foldable cases minimize stock space, limiting both the weight and amount of shipments and in turn helping to reduce 60% of CO2 emissions.
The Liquid Wood collection will be available at Gucci worldwide from October 2013.